Strategic marketing and media agency RBI has unveiled a significant expansion with the introduction of two new divisions: RBI Impact and RBI Properties. This development reflects the company's commitment to diversifying its services and enhancing its ability to deliver comprehensive solutions to clients. RBI Impact, under the leadership of Bert Hensley, will concentrate on forging meaningful media alliances and partnerships aimed at driving measurable impact for worthwhile causes. Hensley's extensive background in sports and entertainment marketing positions him uniquely to lead this initiative.
Keith Burdette, heading RBI Properties, brings over three decades of experience in the sports and entertainment industry to his role. This division is tasked with creating distinctive brand experiences and partnerships designed to foster significant revenue growth for clients. The establishment of these divisions is a response to the increasing demand for marketing strategies that not only generate revenue but also contribute positively to society.
Rob Blair, President of RBI, highlighted the strategic importance of these new divisions, emphasizing their potential to deliver substantial benefits to both brand partners and communities. The launch of RBI Impact and RBI Properties is indicative of a broader trend towards purpose-driven marketing, where businesses seek to align their operations with societal values.
With offices in several states, RBI is well-equipped to serve a diverse range of clients, offering services that span advertising, strategic media planning, and brand consulting. The creation of RBI Impact and RBI Properties marks a pivotal moment in the company's growth, enabling it to offer more nuanced and impactful solutions to the challenges faced by today's businesses.
For further details, visit https://www.rbiteam.com, https://www.rbiteam.com/Impact, and https://www.rbiteam.com/Properties.
