Warren Werbitt, affectionately known as 'The Print Whisperer,' is poised to leave a lasting mark on the printing industry with his 'Walk with Warren' initiative at the upcoming PRINTING United Expo 2024 in Las Vegas. Scheduled from September 10-12, this program is designed to connect small to medium-sized printers with industry vendors, creating a collaborative space for learning and innovation. By walking the expo floor with Werbitt, participants will have the unique opportunity to engage directly with exhibitors, ask critical questions, and discover the latest in printing technology.
Werbitt's vision for 'Walk with Warren' is rooted in the belief that printers are the backbone of the industry. His initiative seeks to strengthen relationships between printers and vendors, ensuring collective progress. 'Printers are the lifeblood of our industry. By walking together, we make our presence known, build stronger relationships with vendors, and ensure that we're driving the industry forward—together,' Werbitt stated. This approach not only highlights the importance of collaboration but also positions the expo as a catalyst for revolutionary thinking in the printing sector.
Mark Subers, President of Events for PRINTING United Expo, has voiced his support for Werbitt's efforts, recognizing the potential of 'Walk with Warren' to influence the industry positively. While the program operates independently, Subers' endorsement underscores its significance in helping print owners make informed decisions and fostering a sense of community among industry professionals.
In addition to his expo initiative, Werbitt is launching his new book, 'Printing's Alive: A Tale of Ink, Innovation, and Industry Wisdom.' Available on Amazon and Barnes & Noble, the book delves into Werbitt's personal journey and offers strategies for thriving in the digital age. Covering topics from leadership to the enduring relevance of print, the book is a must-read for anyone looking to navigate the evolving landscape of the printing industry.
Werbitt's dual approach—combining the interactive 'Walk with Warren' experience with the actionable insights from his book—positions him as a pivotal figure in shaping the future of printing. As the industry faces rapid technological changes and shifting market dynamics, initiatives like these provide a much-needed roadmap for printers to adapt, innovate, and succeed.
The PRINTING United Expo 2024, enriched by Werbitt's contributions, is set to be a landmark event for the printing community. It offers an unparalleled opportunity for professionals to learn, network, and explore technologies that could redefine their businesses. For those committed to the future of printing, engaging with Werbitt's initiatives and literature could be a transformative step forward.
