The building solutions industry is set for a transformative shift as Crete United, a leader in energy efficiency and MEP services, joins forces with Emerald Built Environments, a sustainability consulting firm with a global reputation. Announced on August 21, 2024, this strategic partnership is designed to bolster sustainability initiatives within the built environment sector by merging Crete United's energy-efficient building services with Emerald's extensive experience in sustainability consulting.
This collaboration introduces an expanded suite of sustainability services, including green building certification, greenhouse gas emissions reporting, and net zero initiatives, alongside advanced engineering and building science solutions. Mike Cox, CEO of Crete United, highlighted the partnership's potential to amplify the company's support for customers' sustainability goals, while Laura Steinbrink, founder of Emerald Built Environments, now President of Sustainability at Crete United, sees this as an opportunity to scale impact on environmental responsibility efforts.
The partnership arrives at a critical juncture, with corporate sustainability initiatives gaining momentum. A 2023 Bain & Company report underscores the growing emphasis on environmental impact in corporate strategies, making the Crete United and Emerald Built Environments alliance particularly timely. Kristin Campbell, a board member at Crete United, notes the alignment of this investment with broader corporate trends towards environmental prioritization.
By integrating Crete United's nationwide network with Emerald's sustainability consulting expertise, the partnership is poised to redefine industry standards for energy efficiency and sustainable practices. This union not only enhances Crete United's service offerings but also signals a shift towards integrating sustainability as a core component of building solutions, reflecting its increasing importance in corporate and construction sector strategies.
The implications of this partnership extend beyond immediate business growth, promising to influence how sustainability is approached in building projects industry-wide. As the collaboration between Crete United and Emerald Built Environments progresses, it may well establish new benchmarks for environmental responsibility and energy efficiency in the built environment.
