Aniview, a prominent player in the video ad technology sector, has announced the appointment of Jason Pedrick as its new Vice President of Publisher Partnerships for North America. With a robust background spanning over 16 years in Ad Tech, Pedrick brings a wealth of experience in building and nurturing relationships between publishers, advertisers, and the technologies that drive content distribution and monetization globally.
Prior to joining Aniview, Pedrick was instrumental in the growth of SpringServe, where his leadership significantly contributed to the company's expansion, especially in the Connected TV (CTV) market. His ability to establish trust and strong partnerships with publishers and advertisers was key to SpringServe's increased market share and industry standing.
In his new role at Aniview, Pedrick will concentrate on strengthening and broadening partnerships across North America. He will leverage Aniview's comprehensive suite of video solutions, including its Ad Server for Web and CTV, Server Side Ad Insertion (SSAI) technology, Content Management System (CMS), and Marketplace. His primary goal is to deliver exceptional value to all participants in the ad tech ecosystem. Pedrick expressed his enthusiasm about the new opportunity, stating, 'Joining Aniview is a thrilling new chapter for me. I look forward to leveraging my experience to foster growth and innovation in video advertising, ensuring our partners achieve unmatched success.'
Alon Carmel, CEO of Aniview, shared his excitement about Pedrick's addition to the team, highlighting his extensive experience and deep industry connections as invaluable assets for Aniview's ongoing expansion in North America. Carmel noted, 'Jason’s vision for the future of publisher partnerships aligns perfectly with Aniview’s mission to innovate and drive value for publishers across Web, Mobile, and CTV. We look forward to the leadership and energy he brings to our team.'
Pedrick's appointment is a strategic move for Aniview as it seeks to enhance its position in the video advertising space through innovation, trust, and transparency. His leadership and expertise are anticipated to propel Aniview's growth not only in the North American market but also on a global scale. For more information about Aniview and its services, visit https://www.aniview.com.
