Yesenia Reinoso, the Founder and Principal Owner of Y Communicate, was recently honored with the 'Outstanding Leadership Award' at the Marketing 2.0 Conference in Las Vegas, Nevada. This recognition was awarded for her significant contributions to the communications industry, her influential voice, and her rising prominence within the sector. Reinoso's achievements highlight the importance of leadership and innovation in the fast-evolving field of communications.
During the conference, Reinoso participated in a panel discussion titled 'Creating a Brand Voice: Consistency in Communications Across Channels.' She shared valuable insights on how to strengthen brand voice, the importance of fostering meaningful connections with audiences through multilingual content, and the necessity of maintaining consistency across various communications mediums. Additionally, Reinoso provided her perspective on the evolving role of artificial intelligence (AI) in shaping branding and communications strategies, a topic of increasing relevance in today's digital age.
For those interested in hearing Reinoso's insights directly, recordings of her panel discussion and award acceptance speech are available on the official Marketing 2.0 Conference YouTube page. The panel discussion can be viewed at https://www.youtube.com at 39:41, and her award acceptance speech begins at 8:04:07.
Reinoso expressed her gratitude for the award, stating, 'I am incredibly honored and grateful to receive this recognition. This award further emphasizes giving individuals their stories and guiding them to generate real impact.' Her words underscore the transformative power of authentic communication in building brand identity and fostering connections.
The Marketing 2.0 Conference is recognized as a premier global event that brings together industry leaders and marketers from around the world to discuss the latest innovations and breakthroughs in advertising. Over the course of three days, attendees are exposed to new ideas in content creation, cutting-edge technologies, and groundbreaking research, making it a pivotal event for professionals in the field.
Y Communicate, under Reinoso's leadership, specializes in helping clients establish and maximize their brand presence and voice through in-house corporate communications. As Reinoso aptly put it, 'Y Communicate has been your in-house department, whereas storytellers are fully dedicated to transforming your brand through authentic corporate communication.' This approach highlights the company's commitment to delivering personalized and impactful communication strategies for its clients.


