Conversion Logix, a leader in marketing and technology for the multifamily housing sector, has announced its acquisition of Bend.ai, a move poised to transform the industry through predictive leasing powered by artificial intelligence (AI) and analytics. This merger combines Bend.ai's AI and machine learning capabilities with Conversion Logix's marketing expertise, aiming to solve the budgeting and forecasting challenges that property management companies face.
Jeff Jobe, CEO of Conversion Logix, highlighted the merger's potential to not only forecast but also shape the future of multifamily housing. The collaboration is expected to produce a software solution that predicts leasing trends and optimizes marketing strategies and advertising budgets at scale, thereby enhancing acquisition cost efficiency across property portfolios.
Martin Stein, CTO and co-founder of Bend.ai, shared his enthusiasm for the partnership, noting the combined strengths of both companies could significantly benefit the multifamily housing sector by advancing AI-enabled predictive insights. Andrew Cederlind, President of Conversion Logix, emphasized the acquisition's role in positioning the company as a leader in predictive leasing, underscoring the shift towards intelligent, data-driven property marketing.
Conversion Logix, recognized for its innovative marketing solutions and campaign management, and Bend.ai, known for its predictive and generative AI/ML technologies, together promise to redefine the multifamily housing market. This strategic acquisition is set to empower property management companies with tools for operational optimization and revenue maximization, ensuring competitiveness in a dynamic market landscape.
