A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ) announced its expansion into the toy retail sector with purchase orders totaling 2,000 smart carts from Toys "R" Us Israel and The Red Pirate. The two leading Israeli toy retail chains have entered into 60-month agreements with a minimum contract value of $15 million, excluding additional retail media revenues. Deployment is scheduled to begin in the third quarter of 2026.
This move marks A2Z Cust2Mate's first entry into a new retail vertical, highlighting the versatility of its smart cart platform. The technology enables real-time shopper engagement, personalized promotions, and in-cart retail media monetization while providing retailers and brands with actionable insights into customer behavior and campaign performance under a shared advertising revenue model.
The company's flagship innovative smart cart solutions are transforming brick-and-mortar retail by bridging online and in-store shopping through interactive technology that guides and informs customers. Cust2Mate's AI-driven smart carts personalize every in-store journey, turning routine trips into engaging, rewarding experiences. They enable seamless in-cart scanning and payment, allowing shoppers to bypass checkout lines while receiving real-time customized offers and product recommendations.
This enhanced customer experience boosts satisfaction and loyalty while helping retailers streamline operations and optimize merchandising through data-driven insights. The carts are equipped with multiple layers of security for accurate recognition and transaction integrity. Its modular, all-in-one detachable panels transform legacy shopping cart fleets into intelligent platforms that deliver a range of benefits.
The expansion into toy retail represents a significant validation of A2Z Cust2Mate's technology platform and its applicability across different retail sectors. For business leaders and technology executives, this development signals the growing adoption of AI-driven retail solutions that can enhance customer experiences while creating new revenue streams through retail media monetization. The $15 million minimum contract value demonstrates the substantial financial opportunity in smart retail infrastructure, particularly as traditional retailers seek to compete with e-commerce platforms by enhancing their physical store experiences.
The deployment beginning in Q3 2026 provides a timeline for industry observers to monitor the implementation and performance of these smart carts in the toy retail environment. The success of this expansion could pave the way for further adoption across other retail verticals, potentially transforming how consumers interact with physical stores across multiple industries. For more information about the company's solutions, visit https://ibn.fm/YX5H9. Additional legal information can be found at http://IBN.fm/Disclaimer.
