United Franchise Group has initiated an executive realignment at the beginning of 2026, designed to sharpen its focus on operational excellence and sustained growth. The restructuring assigns specific strategic responsibilities to key leaders, building upon the company's results-driven foundation and four decades of franchising expertise.
Chairman, CEO, and Founder Ray Titus will continue to oversee the company's vision, culture, investments, and long-term strategic direction. A.J. Titus assumes the role of United Franchise Group Executive Director of Operations and President of Signarama, while Andrew Titus becomes President of United Franchise Group Growth and Fully Promoted. Brady Lee serves as Chief Operating Officer and President of Xsella Acquisitions, focusing on operational excellence and acquisitions. Michael White, as Chief Development Officer at UFG International, directs franchise sales and international growth initiatives. Austin Titus leads as President of Accurate Franchising, managing franchise development and broker relations.
Ray Titus emphasized that this move represents a more focused and intentional approach rather than a significant departure from existing practices. The decision follows remarkable growth years for several of the company's brands, prompting a company-wide strategy to maintain that trajectory. By assigning distinct focuses to each executive, the company aims to keep growth and operational excellence as top priorities while pursuing collective and individual goals.
The realignment underscores United Franchise Group's commitment to expanding its business and continuing support for its 1,800 franchisees worldwide. The company's portfolio includes well-known brands such as Signarama, Fully Promoted, and The Great Greek Mediterranean Grill, operating in over 80 countries. This strategic shift could influence the broader franchising industry by demonstrating how established organizations can optimize leadership structures to enhance scalability and market responsiveness.
For business and technology leaders, this development highlights the importance of organizational agility in sustaining competitive advantage. The emphasis on operational excellence suggests potential improvements in franchisee support systems and technological integrations across UFG's brands. As the company prepares to showcase its strategy at industry events, its approach may set benchmarks for leadership alignment in global franchise operations. More information about United Franchise Group and its affiliated family of brands is available at https://www.UnitedFranchiseGroup.com.
