AdvantaPure, a division of NewAge Industries, Inc., has introduced EcoFlex™, a sustainable thermoplastic elastomer tubing designed for biopharmaceutical and pharmaceutical manufacturing. The product launch coincides with an event hosted by the International Society of Pharmaceutical Engineering's Carolina–South Atlantic Chapter in Raleigh, North Carolina, where regional partner Carolina Components Group will help introduce the technology to the market.
EcoFlex represents the first product in AdvantaPure's new AdvantaBio™ portfolio of environmentally conscious single-use components. The tubing utilizes bio-based oil instead of traditional fossil-based oil at the start of the polymer manufacturing process, resulting in an approximate 25% reduction in product carbon footprint compared to conventionally manufactured TPE. This reduction addresses growing environmental concerns within pharmaceutical manufacturing while maintaining functionality for critical applications.
The tubing is sealable, weldable, and available across multiple configurations including single-use systems and custom designs. A comprehensive validation package accompanies all EcoFlex offerings to meet stringent regulatory requirements in biopharmaceutical and pharmaceutical environments. This validation ensures the product maintains the purity standards necessary for pharmaceutical manufacturing while introducing sustainable materials.
Mary Marcus, CEO of AdvantaPure, emphasized the product's significance within the company's sustainability initiatives. "Working alongside Carolina Components Group to bring this groundbreaking technology to the global marketplace reflects our unwavering commitment to making a meaningful and positive impact on our industry and the world," Marcus stated. The partnership leverages Carolina Components Group's https://www.carolinacomponentsgroup.com distribution network and expertise in bioprocessing solutions.
John Cooling, CEO of Carolina Components Group, noted that EcoFlex represents the first product within their ecobio™ platform. "Sustainability is a top priority at Carolina Components Group, and we are investing significantly to expand a global portfolio of sustainable bioprocessing solutions," Cooling explained. The collaboration combines AdvantaPure's materials expertise with Carolina Components Group's market access and sustainability focus.
Parent company NewAge Industries, Inc. brings decades of experience to the product launch, having operated since 1954 as an ISO-9001 certified, employee-owned corporation. The company has earned a Platinum EcoVadis Sustainability Rating and maintains B Corporation certification, reflecting its established commitment to environmental and social responsibility. These credentials provide additional validation for the EcoFlex product's sustainability claims within the competitive pharmaceutical supply chain.
The introduction of EcoFlex comes as pharmaceutical manufacturers face increasing pressure to reduce environmental impact while maintaining product quality and regulatory compliance. The approximate 25% carbon footprint reduction offers measurable environmental benefits that companies can incorporate into their sustainability reporting and corporate responsibility initiatives. For industry leaders, this development represents both an operational improvement opportunity and a potential competitive advantage in markets where environmental performance increasingly influences purchasing decisions.
As the first inherently sustainable product in AdvantaPure's AdvantaBio portfolio, EcoFlex establishes a foundation for future sustainable innovations in pharmaceutical fluid transfer systems. The product's availability through Carolina Components Group's distribution network ensures accessibility to pharmaceutical manufacturers seeking to implement more environmentally responsible manufacturing processes without compromising performance or regulatory compliance.
