A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ), a global leader in smart retail technology, announced a significant deployment agreement with Israeli home goods retailer HaStock. The five-year deal, valued at more than $21 million, will see 2,000 Cust2Mate smart shopping carts installed across three stores in Haifa, Beer Sheba, and Petach Tikva, beginning in the third quarter of 2026.
The agreement extends beyond hardware, encompassing a broader collaboration spanning data analytics, retail media, and digital services. Both companies will share revenue opportunities as they develop a scalable, real-time in-store engagement platform. This partnership highlights the growing adoption of AI-powered retail solutions aimed at transforming the shopping experience.
Cust2Mate smart carts are designed to turn everyday shopping carts into connected commerce platforms. The carts leverage artificial intelligence to provide personalized, seamless shopping experiences while enabling retailers and brands to engage shoppers at the moment of purchase decisions. The platform also delivers actionable, real-time data that offers full visibility into in-store shopper behavior, helping retailers optimize operations and increase revenue.
For business leaders, this announcement underscores a critical shift in retail technology. As competition intensifies, retailers are seeking ways to bridge the gap between online and in-store experiences. Smart cart technology offers a tangible solution by integrating digital engagement directly into the physical shopping journey. The ability to collect granular data on shopper behavior in real time can lead to more effective marketing, reduced losses, and improved store layouts.
The deal with HaStock represents a validation of the Cust2Mate platform's scalability. With 2,000 carts deployed across multiple locations, the partnership will serve as a testbed for broader adoption. The shared revenue model for data and media services also introduces a new monetization avenue for retailers, potentially transforming the economics of in-store technology investments.
A2Z Cust2Mate Solutions Corp. is listed on NASDAQ under the ticker AZ. The company focuses on making in-store retail smarter by connecting retailers, brands, and shoppers through its Smart Cart platform. For more information, visit www.cust2mate.com. The full press release is available at https://ibn.fm/9ZbjZ.
The implications for the retail industry are substantial. As smart carts become more prevalent, retailers can expect to see enhanced customer loyalty, increased basket sizes, and more efficient store operations. For technology providers like Cust2Mate, partnerships with established retailers provide critical proof points that can accelerate further market penetration. Investors and industry watchers will be monitoring the HaStock deployment closely as a bellwether for the smart retail sector.
