As Memorial Day weekend marks the unofficial start of summer, Be Water is highlighting its premium American artesian spring water as a naturally sourced hydration option for consumers seeking transparency, simplicity, and domestic production. The brand, owned by Greene Concepts, Inc. (OTCID: INKW), emphasizes its American sourcing and bottling in Marion, North Carolina, tapping into a growing consumer preference for American-made goods.
Be Water is sourced from certified spring water drawn from a responsibly managed artesian aquifer in the Blue Ridge Mountains. The water is naturally filtered through billion-year-old bedrock, contributing to its smooth taste and balanced mineral profile, including naturally occurring calcium, magnesium, silica, and electrolytes. This geological filtration process distinguishes it from imported luxury waters and commodity bottled tap water, which often undergo heavy processing.
Lenny Greene, President and CEO of Greene Concepts, Inc., stated, 'Memorial Day represents the beginning of summer for many families across the country. As consumers spend more time traveling and outdoors, hydration becomes increasingly important. Be Water offers a premium American-made option that combines natural sourcing, thoughtful packaging, and accessible everyday hydration.'
The brand's packaging also reflects its commitment to quality. Be Water is packaged in premium BPA-free bottles with a thicker, more durable 22-gram structure, designed to maintain product integrity throughout production, transport, and everyday use. This intentional design supports a premium hydration experience and aligns with consumer demand for durable, high-quality packaging.
Be Water's source originates from a Blue Ridge fractured crystalline bedrock aquifer, where natural rainfall is filtered over time through ancient geological formations. This process preserves the water's naturally balanced composition without extensive artificial enhancement, resulting in a crisp, smooth taste with naturally occurring minerals that consumers increasingly seek in hydration products.
As summer temperatures rise and outdoor activity increases, hydration remains important for supporting overall wellness, energy, and daily performance. Be Water is positioned as a premium everyday hydration option for consumers seeking naturally sourced American artesian spring water throughout the summer season and beyond. The brand is currently available through OneLavi.com, Walmart.com, select Walmart retail locations, and additional retail partners, with continued expansion underway.
Greene added, 'People want products they can trust and use consistently. We believe natural sourcing, transparency, and responsible stewardship matter more than ever.' The company's focus on American spring water, USA bottling, and domestic production reflects a broader trend of consumers prioritizing domestic manufacturing and supply chain transparency. Be Water bridges the gap between luxury imported waters and commodity bottled tap water, offering a premium artesian option at accessible pricing for everyday hydration.
