JERSEY CITY, N.J. – LAZUL WEST, a new 202-residence rental community at 301 West Side Avenue, has officially opened for leasing, adding a significant development to Jersey City's rapidly growing West Side. Developed by TAY Investments, the building offers a resort-caliber wellness experience and more than 20,000 square feet of amenities, catering to residents seeking a balanced lifestyle in a well-connected neighborhood.
The community, named after lapis lazuli, the 'stone of the sky,' emphasizes depth, clarity, and richness in its design philosophy. It aims to provide more than just apartments, focusing on health, comfort, and wellness in everyday living. Yuval Shram, Founder and CEO of TAY Investments, stated, 'LAZUL WEST reflects everything we believe great residential living should be. We set out to create more than just apartments. We created a place designed around our residents – health, comfort, and wellness in the everyday lives of the people who live here. The West Side of Jersey City is one of the most exciting neighborhoods in the State, and we are proud to be part of its future.'
The residences at LAZUL WEST include studio, one, two, and three-bedroom layouts, blending industrial character with contemporary comfort. Each home features wood flooring, oversized windows, stainless steel appliances, custom cabinetry, quartz countertops, in-home washer and dryer, walk-in closets, and heated bathroom floors. Select residences also offer private balconies or terraces. The building's amenities are extensive, with a wellness spa that includes a cold plunge, sauna, steam room, massage beds, and chromotherapy shower. An outdoor pool deck and courtyard feature a swimming pool, hot tub, and a relaxation deck with hammocks. Two rooftop terraces provide a full bar, grilling stations, a fire pit, and sweeping NYC skyline views. Additional amenities include a fully equipped fitness center and studio, a co-working hub, a resident lounge, and an on-site café.
Location is a key selling point, with LAZUL WEST situated about a five-minute walk from the Hudson-Bergen Light Rail at West Side Avenue Station. Residents can reach Manhattan in approximately 20 to 30 minutes, and a complimentary shuttle runs to the Journal Square PATH station. The community also offers convenient access to Route 440, the New Jersey Turnpike, and Newark Liberty International Airport. The surrounding neighborhood boasts proximity to Lincoln Park, Mana Contemporary, Liberty Science Center, and a growing dining and café scene.
This launch marks a milestone for the West Side, which is emerging as one of New Jersey's fastest-growing neighborhoods. The addition of 202 residences with premium amenities is expected to attract professionals and families looking for a vibrant community with easy access to employment centers. The development underscores TAY Investments' commitment to creating exceptional residential communities in strategic locations throughout New Jersey. The company, headquartered in Hackensack, is vertically integrated, with in-house capabilities in development, general contracting, property management, and asset management, ensuring quality and long-term value.
LAZUL WEST is now leasing, with information available at LazulLiving.com or by calling 551.277.5955. The opening of this community not only provides new housing options but also contributes to the economic vitality of the area, potentially spurring further investment and development in the West Side.

