City Pass, Inc., a leading provider of bundled attraction tickets across North America, announced significant upgrades to its New York CityPASS® program on September 10, 2026. The changes give travelers more ways to customize their New York experience while maintaining the convenience, flexibility, and savings that have made CityPASS® tickets a trusted sightseeing choice for nearly 30 years. The New York CityPASS® ticket now offers a fully flexible format, allowing travelers to choose any five attractions from a curated collection of 10 premier New York experiences. Two new attractions have been added: Edge Observation Deck & Immersive Experience and the Whitney Museum of American Art.
The enhancements arrive with a significant price reduction. Adult pricing decreases from $164 to $149, while child pricing decreases from $136 to $129, with advertised savings increasing to as much as 51%. These updates make it easier for visitors to explore New York's world-famous attractions while maximizing their travel budgets.
"These updates give travelers more control over how they experience New York," said Megan Allen, president and CEO of City Pass, Inc. "By moving to a fully flexible format, adding new attractions and lowering the ticket price, New York CityPASS® tickets offer even greater value and make it easier than ever for visitors to build the New York experience that's right for them, whether they're drawn to breathtaking views, world-class art, iconic landmarks or cultural institutions."
The full New York CityPASS lineup now includes the Empire State Building Observation Deck, American Museum of Natural History, Top of the Rock® Observation Deck, 9/11 Memorial & Museum, Statue of Liberty Grounds and Ellis Island Official Ferry, Circle Line Sightseeing Cruises, Intrepid Museum, Guggenheim Museum, Edge Observation Deck & Immersive Experience, and Whitney Museum of American Art.
Edge Observation Deck & Immersive Experience brings one of the city’s most dramatic attractions to the program. Located at Hudson Yards, Edge is the highest indoor and outdoor sky deck in the Western Hemisphere, suspended more than 1,100 feet above Manhattan. Visitors can step onto the glass floor, lean out over the city from angled glass walls, relax in the Skyline Seats, and enjoy sweeping 360-degree views. Having recently undergone a major indoor transformation, Edge has evolved into a fully immersive, multi-sensory attraction with new permanent installations, including NYC’s largest kaleidoscope, the Pulse infinity room with 450 glowing orbs, 260 spinning mirrors in the Reflections light show, and a canopy of giant colorful crystals in the Crystal Cave. Edge also features reimagined hospitality and food offerings by Tao Group Hospitality.
For visitors seeking culture and creativity, the Whitney Museum of American Art offers an essential introduction to American artistic innovation. Located in Manhattan's Meatpacking District, the museum is renowned for its collection of 20th- and 21st-century American art, featuring works by Edward Hopper, Georgia O'Keeffe, and Andy Warhol. Highlights include Hopper's Early Sunday Morning, O'Keeffe's Summer Days, and Warhol's Green Coca-Cola Bottles. The Whitney also presents cutting-edge exhibitions and features expansive outdoor terraces overlooking the Hudson River and the High Line.
New York CityPASS tickets remain valid for nine consecutive days from first use, allowing travelers to explore at their own pace. Digital tickets are emailed and linked to the My CityPASS® app, which simplifies sightseeing by giving travelers easy access to tickets, the ability to make and change reservations, attraction details, directions, and entry instructions. The app also provides notifications, special offers, and trip-planning information throughout the visit.
For nearly 30 years, CityPASS® tickets have helped travelers discover North America's top attractions with greater value and convenience. Available in 17 North American destinations, CityPASS tickets provide prepaid admission to a destination's must-see attractions while offering savings of up to 50% off combined admission prices. Trusted by millions since 1997, CityPASS tickets have served more than 30 million travelers and earned more than 88,000 customer reviews with an average rating of 4.6 out of 5 stars. For more information, visit citypass.com.
This strategic move by City Pass, Inc. could impact the broader tourism and attractions industry by setting a new standard for flexibility and value in bundled ticketing. For business leaders, it signals a potential shift toward more customizable consumer offerings, which may pressure competitors to adapt. For travelers, the lower price and expanded choices mean greater access to New York’s premier experiences, potentially boosting visitation and spending in the city’s cultural and hospitality sectors. As the travel industry continues to recover and evolve, CityPASS’s proactive adjustments may drive increased competition and innovation in destination packaging.
