Payfuture, a global payments company specializing in financial infrastructure for emerging markets, has announced a strategic partnership with Profee, an international payments platform serving consumers across Europe and beyond. Through this collaboration, Profee will utilize Payfuture's infrastructure to enable fast, reliable INR-denominated payouts into India, targeting both individual and business recipients via local payment rails.
India represents one of the world's largest and most complex payout markets, characterized by high transaction volumes, strict regulatory requirements, and a fragmented mix of banks and local payment methods. By integrating Payfuture's infrastructure, Profee gains direct access to local banking and payment systems, facilitating faster settlement in INR, improved delivery rates, and reduced operational friction across this key corridor. The partnership is designed to scale across the wider Indian subcontinent, where demand for efficient, compliant cross-border payouts continues to grow.
Manpreet Haer, Co-Founder and CEO of Payfuture, emphasized the strategic importance of local connectivity: "As cross-border volumes into India grow, the ability to deliver funds locally and reliably becomes critical. By connecting directly to local banking and payment systems, we enable Profee to ensure funds reach both individuals and businesses quickly and consistently."
Sergey Romanov, Chief Commercial Officer at Profee, highlighted the company's long-standing focus on India: "India has been the world's largest international transfer recipient for years. At Profee, we launched transfers to India in 2023 and had the destination in focus since then: we strived to provide competitive FX rates to INRs, added UPI as a receiving option, and carried out high-impact marketing campaigns. We are always open to new partnerships to help us operate more efficiently, and with Payfuture's infrastructure we are sure that the funds reach recipients quickly and predictably."
The partnership reflects a broader shift in the fintech landscape. As cross-border payments enter high-growth markets, providers are increasingly prioritizing payout performance, local execution, and regulatory compliance over broad but shallow global coverage. Infrastructure partners like Payfuture are playing a central role in enabling this shift, helping rapidly growing services like Profee expand into markets that have traditionally been difficult to serve.
Payfuture, founded in 2019 and headquartered in London, works with global businesses to navigate the regulatory, operational, and payment challenges of cross-border commerce, with a strong presence across Africa, Asia, and the Middle East. Profee, with over one million clients as of April 2026, focuses on expats and offers competitive exchange rates to over 40 currencies, local payout options, and digital accounts. For more information about Payfuture, visit payfuture.net. For more about Profee, visit profee.com.
