Wrap Technologies (NASDAQ: WRAP) and XINSURANCE have announced a strategic partnership to develop and bring to market the WRAP Safe Response Program, a certified operating standard for organizations that employ or contract security personnel. The program aims to establish a documented standard for training, equipment, and response protocols before encounters escalate, targeting a U.S. workforce of approximately 1.28 million security guards across corporations, healthcare systems, schools, retailers, hospitality properties, transportation networks, critical infrastructure, and other environments.
The initiative follows the June 15 Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) ruling that classified the BolaWrap 150 as neither a firearm under the Gun Control Act nor a weapon under the National Firearms Act. This ruling removes a federal barrier to its use as an early intervention option for unarmed security personnel, opening new avenues for deployment in private security settings.
Under the partnership, WRAP will own, certify, and audit the Safe Response standard, while organizations can adopt it for their own security operations and require contracted security providers to certify personnel under the program. XINSURANCE will handle insurance activities contemplated by the program, including product design, underwriting, pricing, placement, policy servicing, and claims. According to WRAP, the model expands its addressable market beyond law enforcement by enabling enterprises carrying security-related risk to establish the standard across their properties and contracted security operations.
This move comes as WRAP continues to position itself as a global leader in innovative public safety technologies and non-lethal tools. The company's portfolio includes the non-lethal BolaWrap 150 device, Wrap Reality immersive training platform, WrapVision body-worn camera system, WrapTactics training programs, and next-generation counter-unmanned aircraft system (C-UAS) solutions like PAN-DA and the 1KC Kinetic Anti-Drone Cassette. These technologies support the company's mission to provide safer, scalable, and cost-effective solutions for public safety, defense, and critical infrastructure markets.
The BolaWrap 150, which has been used by over 1,000 agencies across the U.S. and in 60 countries, incorporates a multi-sensory distraction of sight and sound as a first response, followed by a non-lethal restraint if further escalation is required. It is not pain-based compliance; it does not shoot, strike, shock, or incapacitate. Instead, it helps officers strategically operate pre-escalation on the force continuum, reducing the risk of injury to both officers and subjects. The device is backed by training certified by the International Association of Directors of Law Enforcement Standards and Training (IADLEST), reinforcing WRAP's commitment to public safety through cutting-edge technology and expert training.
The Safe Response Program is designed to address the growing demand for non-lethal tools and techniques to create time, distance, and tactical advantage in non-criminal calls. By establishing a certified standard, the program aims to reduce the risk of injury to security personnel, subjects, and the community, while providing a framework for consistent training and response.
For businesses and organizations that employ security personnel, the program offers a way to standardize safety protocols and potentially reduce liability. The involvement of XINSURANCE in the insurance aspects suggests that certified organizations may benefit from tailored insurance products, which could make the program financially attractive.
The partnership also signals a broader trend: the expansion of non-lethal solutions into the private security market. With the ATF ruling removing federal barriers, the BolaWrap 150 can now be more readily adopted by security guards who are not armed. This could change the landscape of private security, offering a less-lethal option that may de-escalate situations without the use of firearms.
As WRAP continues to innovate and expand its reach, the Safe Response Program represents a significant step forward in integrating non-lethal technology into everyday security operations. The full press release is available at https://ibn.fm/lvlln, and the latest news and updates relating to WRAP are available in the company's newsroom at https://ibn.fm/WRAP.
