RedBalloon.work has launched RedBalloon ATS, an Applicant Tracking System (ATS) specifically designed for small businesses, marking a significant shift towards prioritizing organizational values and culture in the hiring process. This innovation addresses the growing recognition among businesses of the critical role cultural fit plays in building cohesive and productive teams.
Andrew Crapuchettes, CEO of RedBalloon, highlighted the platform's unique approach, stating, "At RedBalloon, we believe hiring goes beyond merely filling positions; it involves selecting candidates who align with an organization's core values and culture." This philosophy is embedded in RedBalloon ATS, setting it apart from traditional recruitment tools by integrating company values throughout the hiring process.
Key features of RedBalloon ATS include a culture-first recruitment strategy, a personalized talent network that reaches beyond active job seekers, and a commitment to unbiased hiring practices by avoiding algorithm-based filtering. These features aim to enhance the quality of hires, promote workplace diversity, and streamline the recruitment process for small businesses.
The platform's advanced search engine connects businesses with over 100,000 job seekers who value hard work, integrity, and innovation, offering small businesses a competitive edge in talent acquisition. Additionally, RedBalloon ATS provides tools to efficiently manage the recruitment pipeline, from tracking candidates to centralizing hiring tasks, addressing the HR limitations often faced by small businesses.
The introduction of RedBalloon ATS is poised to transform the recruitment landscape for small businesses by improving hiring outcomes, reducing turnover, and fostering stronger team dynamics. As the demand for tools that support values-based hiring grows, RedBalloon ATS emerges as a pivotal solution in the evolving future of work.


