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MySize Selected as B2i Digital Featured Company, Addressing Fashion's Costly Returns and Inventory Challenges

By Editorial Staff

TL;DR

MySize's platform offers brands a competitive edge by reducing returns up to 40% and increasing conversion rates up to 8x through its Naiz Fit sizing technology.

MySize operates three integrated businesses: Naiz Fit for AI-powered sizing, Percentil for secondhand marketplace management, and Orgad for overstock liquidation through channels like Amazon.

MySize promotes sustainability by extending clothing lifecycles through secondhand sales and reducing waste from returns and excess inventory, making fashion more circular.

MySize's Naiz Fit has profiled over 220,000 garments using data from 20 million consumers to help shoppers find perfect fits.

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MySize Selected as B2i Digital Featured Company, Addressing Fashion's Costly Returns and Inventory Challenges

B2i Digital, Inc. has announced MySize, Inc. as a B2i Digital Featured Company, spotlighting the Nasdaq-listed fashion-tech firm's integrated approach to solving two persistent and costly issues in online retail: high return rates and excess inventory. MySize operates through three distinct business units designed to enhance operational efficiency for fashion brands and retailers while improving the consumer shopping experience.

The company's core technology, Naiz Fit, is a B2B SaaS platform for apparel and footwear sizing and product intelligence. It serves over 70 enterprise clients, including major brands like Levi's, Moschino, Canali, Desigual, and Kiabi. By helping shoppers select the correct size, the platform directly targets the primary driver of online fashion returns. MySize reports that Naiz Fit has profiled more than 220,000 garments and leverages data from over 20 million consumers, delivering clients return reductions of 15% to 40% and conversion rate increases of 2x to 8x.

To address inventory challenges, MySize operates two additional platforms. Percentil runs a managed secondhand marketplace in Spain, France, Germany, and Italy, facilitating circularity for brands such as Springfield, C&A, and Desigual. The platform has processed over 12 million items and sold more than 4 million units. In January 2026, Percentil expanded its reach by listing curated secondhand fashion on Amazon's marketplace in Spain. The third unit, Orgad, is a U.S.-based omnichannel retailer that distributes overstock and liquidation inventory through Amazon and other online marketplaces, managing more than 30,000 active products and generating $7.5 million in revenue for fiscal year 2024.

David Shapiro, CEO of B2i Digital, noted the clarity of MySize's value proposition for investors, emphasizing its dual focus on reducing returns and moving inventory. "Enterprise customers like Levi's and Moschino validate the real-world value of the sizing platform," Shapiro stated. B2i Digital's role is to connect featured companies with its network of over 1.5 million investors and market participants, as detailed on its featured companies page.

For leaders in business and technology, MySize's model represents a tangible application of technology to streamline retail operations and promote sustainability. Reducing returns cuts costs and environmental waste associated with logistics, while the secondhand and overstock channels unlock value from unsold inventory. MySize reported $8.26 million in revenue for fiscal year 2024, an 18% year-over-year increase, with expectations of approximately $10 million for 2025. Ronen Luzon, Founder, Chairman and CEO of MySize, highlighted the company's focus on delivering measurable outcomes as it seeks broader investor engagement through the B2i Digital partnership.

The selection underscores a growing investor interest in solutions that address fundamental inefficiencies in the fashion industry. As online shopping continues to dominate, technologies that enhance fit accuracy and inventory liquidity are becoming critical for brand profitability and competitive advantage. MySize's integrated platform offers a case study in how specialized tech applications can directly impact key retail metrics, from customer satisfaction to the bottom line.

Curated from NewMediaWire

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Editorial Staff

Editorial Staff

@editorial-staff

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